A New Perspective on İWS | A New Era Begins in the Wedding and Event Industry✨
The Heart of the Global Wedding Industry Is Set to Beat in İstanbul! Bringing together leading brands, industry professionals, and inspiring ideas from across the wedding industry, İWS – İstanbul Wedding Show will take place from 15–17 January 2027 at the Istanbul Lütfi Kırdar International Convention and Exhibition Centre. As an international gathering spanning multiple segments of the industry, IWS will shape the future of the wedding world over three days with a dynamic programme featuring fashion shows, B2B meetings, workshops, conferences, and exclusive talks.
So, what makes İWS – İstanbul Wedding Show more than a conventional trade fair experience? What can industry professionals, brands, and visitors look forward to?
We spoke with Deniz Dikkaya, Board Chairman’s Advisor at TG Expo, for Wedding Story to explore the details of this major gathering, from event planning to next-generation wedding experiences.
The countdown to İWS – İstanbul Wedding Show has begun. First of all, how would you define İWS? What sets this event apart from a traditional wedding fair?
Defining İWS – İstanbul Wedding Show solely as a wedding fair would not fully reflect the scope of the experience we are creating. With fashion shows, industry networking events, B2B meetings, workshops, conferences, and events featuring distinguished speakers, İWS will be a major festival bringing the wedding industry to life over three days.
Our aim is not only to bring industry professionals together but also to offer visitors an inspiring, interactive, and multifaceted experience.
Which sectors will be represented at İWS – İstanbul Wedding Show?
Our goal is to bring together all the key stakeholders shaping the wedding ecosystem under one roof. Hotels, restaurants, wedding venues, event planning companies, photography and videography teams, décor and styling brands, and equipment suppliers serving the wedding industry will be among the key exhibitors at İWS.
With media representatives also joining this gathering, new connections will be established across different segments of the industry, collaborations will be developed, and new opportunities will emerge.
İWS appeals not only to industry professionals but also to visitors with an interest in the world of weddings. What will be the highlights of the festival programme?
One of the most exciting aspects of İWS is its ability to explore the world of weddings from different perspectives. Alongside fashion shows and workshops, we will offer a rich programme of conferences, special gatherings, and engaging conversations.
Moreover, we will explore love and marriage from perspectives that go beyond event planning alone. With sessions covering topics such as “The Chemistry of Love,” “The Best Insights into Marriage,” and “Love in the ’80s,” we are preparing a programme that will both inspire reflection and provide visitors with enjoyable moments.
B2B meetings and industry networking are also key components of the event. What kind of contribution do you expect İWS to make to the industry?
The wedding industry is a vast ecosystem that relies on collaboration between professionals with a wide range of expertise and service offerings. By bringing these stakeholders together on a shared platform, İWS will create opportunities to establish new business connections, develop partnerships, and help industry professionals get to know one another more closely.
While B2B meetings will support the commercial potential of the industry, workshops and conferences will encourage knowledge sharing and the development of new ideas.
Finally, what kind of experience awaits visitors at İWS – İstanbul Wedding Show from 15–17 January 2027?
Visitors can look forward to a three-day festival where they can explore different segments of the wedding industry, discover emerging trends, find inspiration, and meet some of the industry’s leading names.
At İWS – İstanbul Wedding Show, visitors will discover not only new products and services but also new ideas, new connections, and unforgettable experiences.
So, mark your calendars: 15–17 January 2027, Istanbul Lütfi Kırdar International Convention and Exhibition Centre. We look forward to welcoming you to this major gathering of the global wedding industry! We invite all industry professionals, brands, and everyone with an interest in the world of weddings to join us at İWS – İstanbul Wedding Show.